Guinness Smooth is set to shake up Uganda’s creative scene with the unveiling of its star-studded influencer lineup, signaling the start of its highly anticipated ‘Make It Yours’ campaign.
The brand, celebrated for its smooth taste and stylish appeal, has partnered with a dynamic group of creatives who embody its bold and disruptive spirit.
Meet the Influencers
The lineup features some of Uganda’s most influential talents:
- Azawi: Music powerhouse and Swangz Avenue star.
- Elijah Kitaka: Multi-talented artist and performer.
- Axon: Visionary music producer and hitmaker.
- Real Hommie: Rising fashion tastemaker and style icon.
- Troy Elimu (Denim Cartel): Trendsetting designer and creative force.
These influencers represent the campaign’s core values of individuality, style, and unapologetic self-expression.
What’s the ‘Make It Yours’ Campaign About?
The ‘Make It Yours’ campaign is a call to action for the next generation to take ownership of their creativity and carve out unique paths.
By partnering with these trailblazers, Guinness Smooth aims to inspire Ugandans to embrace their boldest selves and push boundaries in their respective fields.
A Fresh Direction for Guinness Smooth
This campaign marks a new chapter for Guinness Smooth, positioning the brand as a symbol of innovation and self-expression.
“We’re not just a drink; we’re a movement,” said a brand representative. “This campaign is about celebrating personal expression in all its forms.”
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The influencer unveiling is just the beginning. As the ‘Make It Yours’ campaign rolls out, expect a wave of bold, creative initiatives that celebrate Uganda’s vibrant culture and talent.