As the back-to-school season winds down, Airtel Money is making sure parents and guardians end it on a high note.
Through its ‘Pay and Win’ campaign, Airtel Uganda has rewarded over 400 lucky winners with Shs 100,000 each, directly into their Airtel Money wallets.
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A Campaign That Eases the Burden
Launched on January 27, 2025, the campaign has already given back over Shs 40 million to parents and guardians who paid school fees using Airtel Money.
For many, this initiative has been a game-changer, offering a secure, instant, and hassle-free way to handle school payments—no more long queues or transaction delays.
Sulaina Kulabako, a market vendor in Entebbe and one of the winners, shared her excitement: “At first, I thought it was a scam, but when I realized it was real, I was overjoyed. I paid my child’s school fees using 1856#, and shortly after, I got a call confirming I had won. Thank you, Airtel!”
Why This Matters
The back-to-school season is often a stressful time for parents, with the financial burden of school fees topping the list of concerns.
Airtel Money’s campaign not only simplifies the payment process but also rewards parents for embracing digital solutions.
Hope Ekudu, Head of Airtel Money Operations, highlighted the company’s commitment to financial inclusion: “We understand the pressures parents face during this season. Our goal is to provide a fast, secure, and convenient way to pay school fees while rewarding those who adopt digital payments. The response to this campaign shows that more Ugandans are recognizing the benefits of mobile money.”
Related: MTN MoMo Uganda Launches Virtual Card to Revolutionize Digital Payments
Airtel Money’s Broader Impact
This campaign is part of Airtel Money’s ongoing efforts to transform Uganda’s financial landscape. By making school payments seamless and rewarding,
Airtel is not only easing the burden on parents but also driving the adoption of digital financial services across the country.
As the campaign enters its final stretch, Airtel Money remains dedicated to its mission of making financial transactions easier, more accessible, and more rewarding for all Ugandans.
